Edward Arsouni began his fashion design career in the early 90s. After graduating from "ISTITUTO ARTISTICO MARANGONI" Milan, Italy, he had the honor to work  at the famous GIANFRANCO FERRE‰ Maison de Couture, as well as the  ANNA ASCIONE Maison de Couture in Via Spiga, Milan, ITALY.

Shortly after,Edward returned to Lebanon and established the Edward Arsouni Maison de Couture.

And since 2002, more than 20 fashion shows and video clips were organized in Lebanon, Italy and USA, in order to promote Edward Arsouni Couture.

His creations inspire oriental women; from modern to traditional women and fashionable to classic women.

Edward's couture is personalized so that each and every  woman can find herself in Edward Arsouni Couture.